JWT 100 Things to Watch
At ORCHID we love JWT's brilliant 100 Things to Watch annual trend report. Bookmark it, read it and we encourage you to share it.
Edible Packaging, Heads-Up Movement and Haptic Technology—just a few items from JWT's annual list of 100 Things to Watch for in 2014. With the Winter Olympics in Sochi, FIFA World Cup in Brazil and first commercial space flight, there's lots to look out for in 2014. JWT's brilliant list spotlights developments around these major events and across sectors including technology, television, food and spirits, retail, health care and the arts. Many of JWT's Things to Watch are technology-centric, including the advent of beacons, Internet safety nets, robots for kids and even techno-paranoia. The list also includes new foods and beverages to watch (savory yogurt, soju), new markets opening up (related to marijuana, privacy and Google Glass), new behaviors (contemplative computing, digital grieving) and ideas with the potential to ladder up to bigger trends.
Click here to read the full report: http://www.jwtintelligence.com/2013/12/100-watch-2014/#ixzz3GIcuwYoK
Follow JWT: @jwtintelligence on Twitter